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Writer's pictureDavid Connolly

Blue Jeans Go Green - Denim Recycling

Updated: Dec 20, 2021




Zappos for Good is collaborating with Cotton’s Blue Jeans Go Green™ program to collect denim made from cotton, which can be recycled to create something new.



Denim can be broken down to its natural state and transformed. Being mostly made from cotton, a sustainable fiber, denim can be converted to natural cotton fiber insulation that is used in building efforts around the country. By diverting denim away from landfills, where it would otherwise join the millions of pounds of textiles thrown out every year, Cotton’s Blue Jeans Go Green™ program makes the world a little greener.

Recycle, repurpose, and repeat! Any type of denim apparel may be recycled – jeans, jackets, shirts, skirts, and more. It can be colored, embellished and/or printed. The denim can also be in any condition – ripped, stained and even scraps. As long as it is at least 90% cotton with all paper and plastic removed, Cotton’s Blue Jeans Go Green™ program is able to repurpose the denim and put it to good use!

Recycle Denim Composed of at Least 90% Cotton with All Paper and Plastic Removed


UltraTouch™ Denim Insulation


UltraTouch™ Denim Insulation is the successful combination of 35 years of insulation experience and a revolutionary patented manufacturing process that has created a superior and safe product.


UltraTouch is made from high-quality natural fibers. These fibers contain inherent qualities that provide for extremely effective sound absorption and maximum thermal performance. UltraTouch has No Fiberglass Itch and is easy to handle and work with. UltraTouch contains no chemical irritants and requires no warning labels compared to other traditional products. There are no VOC concerns when using UltraTouch, as it is safe for you and the environment.


UltraTouch is also a Class-A Building Product and meets the highest ASTM testing standards for fire and smoke ratings, fungi resistance and corrosive-ness. UltraTouch™ Denim Insulation contains 80% post-consumer recycled natural fibers making it an ideal choice for anyone looking to use a high quality sustainable building material.


UltraTouch makes installation user-friendly. The inclusion of perforated batts allows for quick and easy off-size cavity installation. Simply measure, tear, fit and you’re done!



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