As designers, brands, and retailers, when tracing our supply chains back, we can’t seem to get past the wall of knowing #WhoMadeMyCotton. We are often left with the country or region of origin with no ability to understand who has been involved in the cultivation or ginning processes.
With the help of Marzia Lanfranchi from Cotton Diaries, we are starting an in-depth qualitative study of the cotton supply chain to identify the roadblocks for radical transparency.
Author: Ani Wells
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